If you wish to widen your customer base, you need to let your market know that your business exists. Let’s take it that you already have a website, or perhaps an active Facebook page, or a physical store. But did you know that there are consumers who do not notice things that they cannot see directly? The attention span of human beings has become shorter than ever. Given that, you need to work...

The holidays are just around the corner and that means we are about to face the busiest buying season throughout the year. This time of the year is a “make or break” for several companies, which also needs to have a strong showing in the fourth quarter. What campaigns and marketing initiatives have you launched to ensure a successful end of your for your company? If you want to have a successful h...

Most people think that the digital age has killed the print industry. Well, they are wrong. Despite what people believe, print marketing is here to stay because these printed marketing products are concrete expressions of a company’s brand name. They also continue to be important parts of any type of effective small company advertising strategy. The Advantages Of Print Over The Years Printin...